(pressebox) Berlin/Stutensee, 22.03.2011 – lesswire AG, located in Berlin, and MSC Vertriebs GmbH, headquartered in Stutensee, signed a Pan-European distribution agreement at embedded world 2011 in Nuremberg.
lesswire AG was founded in 1999 as a spin off from the Institute for High Performance Microelectronics in Frankfurt (Oder), Germany and specializes on the development of components and solutions for the wireless transmission of data and the use of information available on mobile devices. Regarding HF-parameters and radio transmission range, the company holds a leading technological position in the segments of wireless data transmission.
„With the industrial long range module BlueBear, which is available as SSP or HCI variant, the WLAN front end modules WiBear and WiBear-SF and further high-performance radio frequency products, lesswire meanwhile has a broad and future-oriented product portfolio for a wide range of various technical requirements. The extended operating temperature, the AECQ100-qualification of the chips used and, above all, the guaranteed long-term product availability predestine lesswire’s Bluetooth products for use in demanding industrial, building automation and automotive applications. Therefore, lesswire’s products are an ideal complement to our current RF-product portfolio,“ emphasizes Walter Puhl, head of MSC’s RF-department.
Dr. Ralph Meyfarth, lesswire AG’s CEO, sees in the cooperation with MSC an ideal basis to even better position lesswire’s products in the European industrial environment than before.
„For the core customers of both companies, the quality and longevity of the products plays a very important role – a crucial point in which lesswire clearly differentiates itself from Asian, mostly mass-production-oriented, manufacturers of wireless components. Furthermore, as a strongly development-oriented distribution company, MSC provides both the technical competence and the necessary manpower to actively support clients from various segments like industrial and building automation or the automotive sector with the design-in of our Bluetooth and WLAN modules. In this respect we couldn’t have wished for a better match than MSC for the expansion of our European sales activities“, says Dr. Meyfarth.
lesswire AG
lesswire AG, located in Berlin (Germany), is a provider of wireless solutions in the area of industrial wireless communication and wireless applications for the automotive sector. The company was founded in 1999 and offers BlueBear (Bluetooth) modules and the WiBear (WLAN) product family, which are primarily used in the OEM sector. Since 2006, lesswire AG, with locations in Berlin, Germany and Erd/Budapest, Hungary, belongs to PRETTL Electronics AG. For further information about the company and its products, please visit www.lesswire.com and www.wi2u.de.