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In a series of consumer self-imagination, comparison, Nike's communication with its target market, formed naturally, Nike products spleen image depicting deeply rooted in the customer's mind. The main purpose of advertising is to communicate, we call Nike ad is a real ad, because it is real communication. Chris Riley, director of Nike's ad agency plans to W & K company after Nike and Reebok comparative advertising, commented: "You put Nike and Reebok ad showed 14-15 year old kids to see, they'll say:" Reebok idea hit me roshe run palm tree for sale they used to sell sports and health advertising. . "But the way they talk about the Nike ad rosheese8runese8palmese8treeese8forese8sale 70TX3C1K very different:" You see, those guys again in the Nike money squandered friends really do not understand how they manage their own advertising expenses!. "This means that they understand us, know that Nike can this traditional marketing-oriented advertising.
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